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BCCI announce new financial partner

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19 Sep 2016 10:34 #321335 by chairman
New Delhi (IANS) The Board of Control for Cricket in India (BCCI) on Monday announced Janalakshmi Financial Services (Jana) as an Official Partner for a period of three years. Janalakshmi will be the official financial services partner of the BCCI where the brand would enjoy visibility on the field. The agreement will provide Janalakshmi prominent in-stadium branding, on-ground advertising and activation rights for three years across the three formats. Welcoming the company, board Secretary Ajay Shirke said: “On behalf of the BCCI, I welcome Janalakshmi Financial Services on board as the associate sponsor.
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