Why Verizon's shared data plan is a raw deal
Verizon Wireless' newly unveiled "Share Everything" plan may be a revolution in the industry, but it's going to leave a lot of individual customers unhappy with the change.
"Share Everything" allows
customers for the first time to share a common bucket of data
, similar to what they do with voice minutes and text messages under a family plan. The benefit comes when large families sign up for a single plan, yielding some savings.
I would be fine with the changes if "Share Everything" was just one of many options, but it's not. The new shared data plans, which includes a fee for unlimited voice and text, and a set amount of data, as well as another separate fee for each device, has become the new status quo. If you're a new customer, you'll have to choose one of these plans starting June 28. Fortunately for existing customers, they can keep their existing plans, although they will have to give up unlimited data if they choose to upgrade to a new subsidized phone.
Some people may be okay with getting unlimited access to voice and text messages, but I'm not one of them. I suspect I'm not alone. At a time when people are using data services more, which power alternative text and calling apps, they are looking to lean on voice and text messages less. That's particularly the case as many folks move to the faster 4G LTE network, which consumes data even faster.
But under the change, customers will have to give up their old grandfathered unlimited data plans right as people use more data than ever. It's a classic case of a carrier giving you more of what you don't need, and taking away what you do -- all for a higher price.
The plans are clearly geared towards families -- particularly ones in which a few members don't use as much data -- at the expense of individuals. An individual with a plan that consists of 450 voice minutes, 1,000 text messages, and 2 gigabytes of data currently pays $80 a month. Under the new structure, which offers unlimited voice and text messages, the price is $100.