I've listened to Lara saying that Tendulkar is to cricket what Ali is to Boxing & Jordan is to Basketball and I can just conclude that he was being modest. Tendulkar is an all-time great with amazing stats but he is not the face of cricket. Tendulkar was not a classic batsman that will fill stands with his breathtaking strokeplay. He was not even one that won nail-biting games for India with splendid match winning innings. I remember like 15 years ago on a TV program in Guyana a Guyana Cricket Board president was saying something negative of Lara and a board member stopped him in his tracts by saying "Lara is to cricket what Jordan is to Bball and Woods to Golf. I agree.