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All Isabella “Bella” Weems really wanted was a used car. That desire set in motion a chain of events that led to the Arizona teenager spearheading what is now a multi-million dollar enterprise that she may someday control. When she finishes school, that is.

Weems, now 17, is founder of Origami Owl, a custom jewelry company whose direct sales business model turns would-be entrepreneurs into salespeople and evangelists. The company, which she founded in 2010 at age 14, generated $24 million in revenue in 2012 and this year expects to reach $250 million, according to the company.